When we’re recruiting new people, well-qualified candidates tend to have traits that are somewhat unusual.
We look for people who have what the IPA call ‘diagonal thinking’. This is the ability to think in two complementary ways: logically and creatively. Or to put it another way, rationally and laterally.
Our people are minesweepers, identifying issues that could derail your reputation. But they’re also navigators, helping you steer round issues altogether.
In particular, many of our team are advertising experts, living and breathe ads at every level of the business. In Copy Clearance, watching up to 150 ads a day means there are few who know more about the industry than they do. In Business Affairs and Technology our teams are expert in managing, developing and connecting up advertising systems.